Mission Poshan

Mission POSHAN 2.0 is an Integrated Nutrition Support Programme. It seeks to address the challenges of malnutrition in children, adolescent girls, pregnant women and lactating mothers through a strategic shift in nutrition content and delivery and by creation of a convergent eco-system to develop and promote practices that nurture health, wellness and immunity. Poshan 2.0 will seek to optimize the quality and delivery of food under the Supplementary Nutrition Program.

Mission Poshan 2.0 will contribute to human capital development of the country; address malnutrition challenges; promote nutrition awareness and good eating habits for sustainable health & well-being and address nutrition related deficiencies through key strategies.Under the programme, nutritional norms and standards and quality and testing of THR will be improved and greater stakeholder and beneficiary participation will be promoted besides traditional community food habits.Poshan 2.0 will bring 3 important programmes/schemes under its ambit, viz., Anganwadi Services, Scheme for Adolescent Girls and Poshan Abhiyaan.

Poshan 2.0 shall focus on Maternal Nutrition, Infant and Young Child Feeding Norms, Treatment of MAM/SAM and Wellness through AYUSH. It will rest on the pillars of Convergence, Governance, and Capacity-building. Poshan Abhiyan will be the key pillar for Outreach and will cover innovations related to nutritional support, ICT interventions, Media Advocacy and Research, Community Outreach and Jan Andolan.

Mission Poshan 2.0 will integrate several key strategies to fulfil its objectives, viz., Corrective strategies, Nutrition Awareness strategies, Communication strategies and Creation of green eco-systems. The objectives under Mission Poshan 2.0 will be realized through strong interventions-driven convergent activities with key Ministries/Depts./Organizations.

Digital infrastructure under the “Poshan Tracker” rolled out by MoWCD on 1st March 2021 through National e-Governance Division as a governance tool, will strengthen and bring about transparency in nutrition delivery support systems. Technology under Poshan Tracker is being leveraged for (i) dynamic identification of stunting, wasting, under-weight prevalence among children; (ii) last mile tracking of nutrition service delivery.